It is a well-known fact that this generation in 2017 is using mobile more than any other generation in the past. Forget about the developed European or American countries, developing or underdeveloped countries like Pakistan, India, Bangladesh and even Afghanistan are the big markets of smartphones in 2017.
Every person is using mobile either for playing games, watching movies and news, listening music or for surfing on the internet. Google has predicted that by 2015 there might be more mobile-internet users than desktop-internet users and in the latest report by TechCrunch, it is said that in October 2016, more than 50 percent internet traffic is coming from mobiles or tablet as compared to desktop worldwide.
Even if you use your Google’s analytics account you will find increasing visitors from mobile devices and in your Google Adsense account as well you will find more earnings via mobile users than desktop users.
Giant companies were already aware of this fact that is why they had optimized their websites for mobile devices and they also developed their business mobile apps for their customers. But after getting the facts mentioned above, small business owners also thinking about getting a mobile app for their business to improve their sales and to entertain the customers with the best possible interface on their device.
That is why the trend for Mobile apps for small business is increasing from last few months.
As far as websites are concerned it needs a mobile ready theme that can adjust the content on the screen of mobile or tablet according to the screen size. This ability of theme provides the visitor a better look at your website and he/she can navigate to different pages very easily.
Whereas if your website is not optimized for mobile devices then a visitor can face difficulties in accessing your content even on a single page. Because he needs to scroll the page up/down and right/left again and again to read the content or if you have embedded a YouTube video then he/she can’t view that video screen at once on the mobile screen.
So it is a high time to get your website optimized for mobile devices even if you are not a big company. Apart from website, it is also important to provide your users an application of your website which they can install on their Android or iOS device so that they no longer need to remember the domain name and they can just visit your site by an installed application on their website.
There are many companies and freelancers who can develop mobile apps for small business in a professional look and limited budget. So why are you waiting for? Just search on the internet and get your mobile app ready in no time to get more and more visitors on your website and boost your sales.